About Us
VaasaETT is a highly innovative centre of expertise for the international energy and utilities industry, providing world leading customer psychometrics and related strategies through research and collaboration with the Global Energy Think Tank®.
Unrivaled expertise of utility customer psychology and behaviour is applied to three core focus areas: Customer Value, Market Efficiency and Demand Response within liberalized and smart metering environments. We are for instance arguably the world’s leading collector and analyst of global customer switching, churn and loyalty trends in competitive (liberalized / deregulated) retail electricity and gas markets.

