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20 Years of research Into Energy consumer behaviour

Our ground breaking research into energy consumer behaviour and psychology in liberalised energy markets began with the onset of competition nearly 20 years ago. Dr Lewis, for instance, was even the author of Europe's official definition of switching and VaasaETT is recognised as the world's leading analyst organisation of churn dynamics and leading international expert in other aspects of energy consumer behaviour.

Consumer focus examples

  • Customer Relationship & Satisfaction
  • Consumers Loyalty & Churn Behaviour
  • Customer Lifetime Value
  • Image & Brand
  • Energy Efficiency & Demand Response Behaviour
  • Price Elasticity
  • Customer Needs, Attitudes and Adoption of Offerings